Blog Business Intelligence: Where it's Failing and How to Keep Up The Power of Objective Insights Sharing a compelling story and engaging your audience is important, but to establish credibility, one must back up a story with proof. According to a study published in Communication Research, statistical evidence is more persuasive than anecdotal evidence in influencing beliefs. Members of organizations are
Case Studies How Mino Games Improved their In-App Promotions and Rebounded from a 60% Revenue Drop Thanks to Comparative In late-March the team at mobile game developer Mino Games opened one of their daily Comparative reports. They saw revenue had declined by a whopping 30% compared to the prior month resulting in a $100,000 loss. This was an emergency.
Blog Inclusion is at the Heart of Comparative, from Product Development to Company Culture Comparative's mission is to democratize data. We believe data should be inclusive, and so should our company. Inclusion drives everything at Comparative, from our product development, to our hiring strategy, to our culture.
Case Studies How Wombo Prevented a Loss in over 330,000 Daily Active Users WOMBO has millions of users, millions of app installs, and a lot of data. But using traditional BI tools to analyze the data meant critical insights were being missed. WOMBO turned to Comparative because they needed help taking their data and making it actionable, instantly.